Latest insights
Expert articles on SEO, Google Ads, WordPress, and digital marketing strategy.
The Mitt Romney Google Bomb Incident
Having seen the tweet by Rand Fishkin this morning about the new Googlebomb “complete failure” I couldn’t resist…
Websites from a bad neighbourhood
Before planning an SEO strategy for a website it is important to get a clear picture of its…
Our Outreach Process: The DREAM Model
We have been conducting outreach at Matter Solutions for quite some time. Outreach is probably one of the…
Exact Match Domains Hit by New Google Update
Last week Google’s Head of Spam Matt Cutts tweeted a small algorithm change aimed at adversely affecting low-quality…
Capt’n Matt Cutts!
We would like to thank Matt Cutts for getting involved in Matter Solutions' Talk Like a Pirate Day…
Arr… me ‘arty’s!!!
It's been business as usual at Matter Solutions HQ today...! Although we are always happy to jump on…
Ten Creative Link-Building Techniques
Got Links? The recent Google updates have caused SEO to evolve into more of a collaborative inbound marketing…
WordPress – Changing the on page title without renaming the page
From working with an in house SEO team, I regularly get asked about changing particular sections of text…
Introduction To Attribution Modelling
Since the addition of Multi-Channel Funnels to the Google Analytics, API companies have been able to create insightful…
WordPress user registration and newsletter sign up all at once
A handy tip for allowing users to sign up to your newsletter while also registering as a user…