Ontex Healthcare
Comprehensive digital marketing for a global healthcare corporation
Ontex Healthcare, a global healthcare corporation with Australian operations, needed a comprehensive digital marketing strategy to grow their online presence across multiple brands and product lines serving healthcare facilities.
We delivered a full-service engagement from 2020–2024 including Google Ads, social media advertising (Facebook/LinkedIn), SEO, custom WordPress development, Laravel web application support, hosting security, and conversion optimisation.
In 2023 we consolidated three separate domains back into the primary OntexHealthcare.com.au, simplifying their digital footprint. We also migrated their legacy PHP system to a multi-tenant Laravel application serving hospital wards and elderly care facilities.
Organic traffic increased 13x from May 2021 to Q2 2024. Total visitors up 6.5x, total sessions up 6.0x. Year-over-year growth consistently strong: 4.9x (2021–2022), 2.2x (2022–2023), and continuing through 2024.